

Soft Balance is a premium soft kibble brand from South Korea, part of a functional food line for dogs. It is known for its slogan, "Exclusive fermentation formula for a healthy gut," and aims to support digestion and overall health care for pets.
Soft Balance is produced by ATBIO, a South Korean company founded in 2004 that operates a factory of about 10,000 m² in the Gwangneung Technology Valley. The products are developed with an exclusive fermentation and protein hydrolysis formula, combined with selected ingredients and nutrients that support digestion, skin, coat and joints.
In Vietnam, Fusion Group Co., Ltd. is the exclusive distributor of Soft Balance, giving pet owners a premium soft kibble option that suits the health care needs of dogs at many life stages.
Soft Balance applies fermentation and protein hydrolysis technology under a formula patented in South Korea. The process breaks protein down into smaller molecules, which supports digestion and nutrient absorption. The formula also aims to maintain a healthy gut environment for dogs.
With a moisture content of about 22%, Soft Balance kibble has a soft, chewy and airy texture that makes it easier for dogs to chew and swallow than many standard dry kibbles. Its appealing flavor is also worth considering for picky eaters, puppies that are just starting solid food, and senior dogs with weak teeth.
The kibble is cylindrical, about 9 mm in size, and comes in a convenient 1.2 kg bag containing twelve 100 g sachets.
Soft Balance follows a 5 FREE standard, with the following ingredients not added:
The protein hydrolysis formula is also designed to help reduce the risk of reactions to certain protein sources. However, tolerance still depends on each dog's constitution and the specific ingredients of each product.
In addition to protein sources such as hydrolyzed salmon, duck and hydrolyzed chicken, Soft Balance adds vegetables, fruit and functional nutrients. Depending on the product line, the formula focuses on supporting either skin and coat or bones and joints, and it also includes ingredients aimed at gut health.
Soft Balance Skin & Intestinal comes in an orange package with a salmon flavor, suited to skin and coat care and to gut health support for dogs.
Highlights:
This line suits owners who want to combine skin and coat care with a healthy digestive system for their pets.
Soft Balance Joint & Intestinal comes in a green package with a duck flavor, adding nutrients that support bones and joints alongside its gut care benefits.
Highlights:
This line suits owners who want nutritional support for bones and joints while maintaining their dog's gut health.
Soft Balance provides the nutrient groups a dog needs in its daily diet. According to the product specifications provided, the nutritional values are:
Nutrient | Content |
Crude protein | ≥ 27% |
Crude fat | ≥ 10% |
Crude fiber | ≤ 8% |
Crude ash | ≤ 9% |
Moisture | ≤ 22% |
Calcium | ≥ 0.8% |
Phosphorus | ≥ 0.7% |
Beyond these values, the formula uses ingredients such as hydrolyzed salmon, duck, hydrolyzed chicken, refined chicken oil, broccoli, carrot, pumpkin, blueberry, parsley and chicory.
Notable added ingredients include FOS, which supports the gut microbiome, and yucca extract, which helps reduce stool odor. Depending on the line, the product may also include nutrients that support skin and coat or bones and joints.
Gut support: The fermented, hydrolyzed protein formula, combined with digestion-supporting ingredients, helps pets absorb nutrients better.
Easy to eat and chew: The semi-moist soft texture suits picky eaters, puppies learning to eat solid food, and senior dogs with limited chewing ability.
Care tailored to needs: The Skin & Intestinal and Joint & Intestinal lines let owners choose a product based on whether they want to focus on skin and coat or on bones and joints.
Varied ingredients: A mix of animal protein, vegetables, fruit and added nutrients contributes to a varied diet.
Clear origin: Made in South Korea by ATBIO and exclusively distributed in Vietnam by Fusion Group.
To preserve product quality and help your dog get used to the new food, keep the following in mind:
To choose the right Soft Balance line and get advice that fits your pet's nutritional needs, buy from reputable pet stores or official distribution channels.
Fusion Group Co., Ltd. is the exclusive distributor of Soft Balance in Vietnam and also supplies many international dog and cat food brands.
Contact information:
Soft Balance is worth considering for owners looking for a premium soft kibble that combines gut care with specialized nutrition for skin and coat or bones and joints. Choosing the right product line and following the feeding instructions will help you build a more suitable diet for your four-legged friend.